How design can enhance your tenders and proposals
Posted by Oliver Hogue on 27/09/2017
Design enhances tenders and proposals by drawing the attention of tender panel members to the key elements of the tender.
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How to use storytelling as a powerful marketing tool
Posted by Oliver Hogue on 02/11/2016
Emotions often trump facts. When you head out to buy a new pair of sunglasses, you may think you’re looking for a scientific way to reduce glare, or frames that are engineered to stay in shape, or anti-scratch lenses.
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Why you should always proofread your work
Posted by Oliver Hogue on 12/10/2016
Proofreading is one of those jobs that people don’t think about until something goes wrong.
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Top tips on how to write a case study
Posted by Oliver Hogue on 02/06/2016
Going beyond simple testimonials, they show the practical aspect of how your organisation has met the needs of your clients, solved a particular problem they have or helped them achieve their goals.
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Financial exclusion in Australia
Posted by Oliver Hogue on 15/06/2015
One in seven Australian adults are either fully or severely excluded from accessing basic financial services, according to the largest and most detailed examination of financial exclusion in Australia.
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How to write an effective press release
Posted by Oliver Hogue on 09/06/2015
A press release is the raw material from which a story is written up, usually by a journalist. Whether it’s about a community fundraiser, the launch of a health service or the opening of a produce market, it’s the press release’s job to provide facts and stimulate interest.
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Tips to simplify and effectively communicate complex ideas
Posted by Oliver Hogue on 24/05/2015
It’s every writer’s dream to be able to produce sentences that simplify complex ideas in this manner. But how do you get to the essence of what you are trying to say, so that you can encapsulate it in a simple form?
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Tips to help engineers better communicate their ideas to non-technical professionals
Posted by Oliver Hogue on 12/02/2015
While many engineers enjoy networking and sharing ideas and knowledge, every great communicator in the industry is surrounded by scores of engineers that struggle to engage with audiences because of ineffective communication.
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